PUBLIC SERVICE ANNOUNCEMENTS
The Urban Child Institute, with support from the Assisi Foundation of Memphis, has sponsored a series of TV and radio ads through the "First Years Last A Lifetime" campaign. The campaign's purpose is to increase awareness of the following issues: Infant Mortality, Drug/Alcohol Abuse Prevention, Quality Child Care, Early Childhood Learning, and Child Abuse Prevention
To view TV spots or listen to radio spots click the links below...
TV
Know who you are leaving your child with. Your child deserves quality childcare.
Children are our future. Handle them with care. Always put them back to sleep and never ever shake them.
Build a better life for your child, start early. Use the tools of hugs, books, and laughter.
When you are pregnant you have the ability to shape the future. So don't do drugs, don't smoke, and don't drink.
Childhoods are being secretly stolen by abuse and neglect. It is happening in every community and neighborhood. Find out what you can do to save these childhoods.
For every year a preschooler is read to, lifetime earnings go up ,000. That gives us better employees, a better city, and enriches everyone.
Don't arrest your baby's development. Don't smoke, don't drink, don't do drugs. And YES, marijuana is a drug.
RADIO
Know who you are leaving your baby with. Find out if the person has the experience and the desire to keep and nurture your child. Don't choose childcare because it is convenient and cheap.
Putting babies to sleep on their stomachs puts them at risk for Sudden Infant Death Syndrome or Crib Death. So remember "Babies are sweet put them back to sleep!"
CHILDREN ARE SPONGES » listen (wma)
Children are human sponges soaking up everything they hear and see. What goes in your baby's head is more important that what goes on it.
TAKING YOUR BABY DOWN » listen
If you are pregnant and smoking, drinking, and doing drugs, you are doing damage to your child. So when you get high, you take your baby down. That's not right!